Custom Proposal

We audited the marketing at Osigu

AI-powered healthcare payments platform automating Latin America's revenue cycle

This page was built using the same AI infrastructure we deploy for clients.

Month-to-month. Cancel anytime.

Limited visibility among Latin American payers and providers searching for payment automation solutions

Minimal content addressing specific pain points in healthcare claims adjudication and settlement

No apparent paid campaign targeting competing fintech healthcare platforms in the region

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30,000+
Matches Made
6,000+
Customers
Since 2019
Track Record
Your Team Today

Osigu's Leadership

We mapped your current team to understand where MH-1 fits in.

F
F
CEO

MH-1 doesn't replace your team. It becomes your marketing team: dedicated humans + AI agents running execution at scale while you focus on product.

Marketing Audit

Here's Where You Stand

Mid-stage B2B SaaS with solid funding but underdeveloped demand generation relative to market opportunity

42
out of 100
SEO / Organic 48% - Moderate

Likely ranks for brand terms, but healthcare fintech verticals like claims automation and payer platforms underrepresented

MH-1: SEO agent builds content clusters around claim adjudication workflows and healthcare payment integrations

AI / LLM Visibility (AEO) 18% - Weak

Minimal mention in LLM responses for healthcare payments, automated revenue cycle, or Latin America health tech

MH-1: AEO agent synthesizes revenue cycle use cases and positions Osigu in AI healthcare queries

Paid Acquisition 22% - Weak

No visible LinkedIn or search campaigns targeting payers, providers, or suppliers in healthcare ecosystem

MH-1: Paid agent runs healthcare admin and CFO campaigns across Google and LinkedIn, testing payer vs provider messaging

Content / Thought Leadership 38% - Moderate

Founder and team likely generate internal content, but no sustained blog or research on healthcare payment efficiency

MH-1: Content agent publishes case studies on claim settlement speed, fraud prevention ROI, and regional compliance

Lifecycle / Expansion 28% - Weak

No visible outbound or automated nurture for existing customer expansion into adjacent healthcare verticals

MH-1: Lifecycle agent identifies upsell triggers (new provider networks, payment volume thresholds) and automates outreach

Top Growth Opportunities

Healthcare admin buyer targeting

Finance and ops leaders at Latin American hospitals and insurance companies actively searching for revenue cycle solutions

Paid agent builds account-based campaigns for top payers and hospital networks, testing claims automation ROI messaging

Claims automation thought leadership

Healthcare industry lacks public data on AI-driven claim adjudication benefits. Osigu has proprietary insights on settlement acceleration

Content agent publishes regional healthcare payment benchmarks and founder interviews positioning Osigu as innovation leader

Supplier payment network expansion

Pharmaceutical and medical device suppliers in LatAm face payment delays. Untapped buyer segment for Osigu's platform

Outbound agent identifies and sequences supplier CFOs with personalized campaigns around payment velocity and cash flow

Your MH-1 Team

3 Humans + 7 AI Agents

A dedicated marketing team built specifically for Osigu. The humans handle strategy and judgment. The AI agents handle execution at scale.

Human Experts

G
Growth Strategist
Senior hire

Owns Osigu's growth roadmap. Pipeline strategy, account expansion playbooks, board-ready reporting. Translates AI insights into revenue.

P
Performance Marketer
Senior hire

Runs paid acquisition across LinkedIn and Google. Manages creative testing, budget allocation, and pipeline attribution.

C
Content / Brand Lead
Senior hire

Builds thought leadership on LinkedIn. Creates long-form content targeting your ICP. Manages the content-to-pipeline engine.

AI Agents

SEO / AEO Agent

Monitors AI citation visibility across 6 LLMs weekly. Builds content targeting category queries to increase Osigu's presence in AI-generated answers.

Ad Creative Generator

Produces LinkedIn ad variants targeting your ICP. Tests headlines, visuals, and offers at 10x the speed of manual production.

Email Optimizer

Builds lifecycle sequences: onboarding, expansion triggers, champion nurture, and re-engagement for dormant accounts.

LinkedIn Ghost-Writer

Founder thought leadership. Builds the narrative that drives enterprise inbound from senior decision-makers.

Competitive Intel Agent

Tracks competitors. Monitors positioning changes, ad spend, content strategy. Informs your counter-positioning.

Analytics Agent

Attribution by channel, pipeline velocity, budget waste detection. Weekly synthesis reports with AI-generated recommendations.

Newsletter Agent

Weekly market intelligence digest curated from Osigu's industry signals. Positions you as the intelligence layer. Drives inbound pipeline from subscribers.

What Runs Every Week

Active Workflows

Here's what the MH-1 system would be doing for Osigu from week 1.

01 AEO Citation Monitoring

AEO workflow identifies LLM queries for healthcare payments, revenue cycle automation, and fintech in Latin America, positioning Osigu as the regional AI leader

02 Founder LinkedIn Engine

LinkedIn workflow amplifies CEO and founding team content on healthcare payment innovation and LatAm market expansion, building operator credibility

03 Ad Creative Testing

Paid ad workflow tests payer vs provider messaging across Google and LinkedIn, optimizing for CFO and finance ops director intent around claims efficiency

04 Lifecycle Expansion

Lifecycle workflow triggers expansion campaigns when customers process higher claim volumes or onboard new provider networks, with personalized supplier payment education

05 Competitive Positioning Watch

Competitive watch workflow monitors payer and provider conversations about payment platforms, identifying feature gaps Osigu can address in messaging

06 Pipeline Intelligence Brief

Pipeline intelligence workflow enriches hospitality networks and insurance groups with payment automation intent signals, feeding ABM campaigns

The Difference

Traditional Marketing vs. MH-1

Traditional Approach

3-6 months to hire a marketing team
$80-120K/mo for 3 senior hires
Manual campaign management
Monthly reports, quarterly pivots
Agencies don't understand AI products
No compounding intelligence

MH-1 System

Team operational in 7 days
$30K/mo for humans + AI agents
AI runs experiments autonomously
Real-time monitoring, weekly sprints
Built for AI-native companies
System gets smarter every week
How It Works

Audit. Sprint. Optimize.

3 phases. Real output every 2 weeks. You see results, not decks.

1

AI Audit + Growth Roadmap

Full diagnostic of Osigu's marketing infrastructure: SEO, AEO visibility, paid, content, lifecycle. Prioritized roadmap tied to pipeline metrics. Delivered in 7 days.

2

Sprint-Based Execution

2-week sprint cycles. Real campaigns, not presentations. Each sprint ships measurable output across your priority channels.

3

Compounding Intelligence

AI agents monitor your channels 24/7. They catch budget waste, detect creative fatigue, track AI citation changes, and run A/B experiments autonomously. Week 12 is measurably better than week 1.

Investment

AI Marketing Operating System

$30K/mo

3 elite humans + AI agents operating your growth system

Full marketing audit + roadmap
Dedicated growth strategist
Performance marketer
Content & brand lead
7 AI agents: SEO, AEO, Ads, Creative, Lifecycle, LinkedIn, Analytics
2-week sprint cycles
24/7 AI monitoring + experiments
Custom MH-OS instance for Osigu
In-House Marketing Team
$80-120K/mo
vs
MH-1 System
$30K/mo

Output multiplier: ~10x output at a fraction of the cost. The system gets smarter every week.

Book a Strategy Call

Month-to-month. Cancel anytime.

FAQ

Common Questions

How does MH-1 differ from a marketing agency?

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MH-1 pairs 3 elite human marketers with 7 AI agents. The humans handle strategy, creative direction, and judgment calls. The AI agents handle execution at scale: generating ad variants, monitoring competitors, building email sequences, tracking citations across LLMs, running A/B experiments autonomously. You get the quality of a senior marketing team with the output volume of a 15-person department.

What kind of results can we expect in the first 90 days?

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First 90 days: AEO and content agents identify high-intent healthcare finance queries and build Osigu's presence in LLM responses. Paid agent launches small-budget tests targeting CFOs and finance ops at top 50 LatAm hospital networks and insurance companies. Outbound agent begins sequencing 200+ supplier executives. Content team publishes 4-6 regional healthcare payment benchmarks and case studies positioning Osigu as innovation leader. By day 90, you'll have baseline performance data across all channels and a pipeline of warm supplier and payer prospects.

How does AEO help Osigu reach healthcare finance leaders searching for payment automation

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AEO ensures Osigu appears when healthcare CFOs, payers, and providers ask AI models about claims automation, revenue cycle efficiency, and Latin American fintech infrastructure. Unlike traditional SEO, AEO embeds your platform directly into LLM knowledge, capturing intent at the research stage before buyers switch to Google or LinkedIn.

Can we cancel anytime?

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Yes. MH-1 is month-to-month with no long-term contracts. We earn your business every sprint. That said, compounding effects kick in around month 3 as the AI agents accumulate data and the system learns what works for Osigu specifically.

How is this page personalized for Osigu?

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This page was researched, audited, and generated using the same AI infrastructure we deploy for clients. The channel scores, team mapping, growth opportunities, and recommended agents are all based on real analysis of Osigu's current marketing. This is a live demo of MH-1's capabilities.

Turn healthcare payment data into revenue cycle efficiency with MH-1

The system gets smarter every cycle. Let's talk about building it for Osigu.

Book a Strategy Call

Month-to-month. Cancel anytime.

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